Reach the companies that move you forward.
Point discovr at the companies worth a partnership, then work them the way partnerships actually get done.
A signed partner and an active one are not the same thing.
Partnership lists get built from logos — who is big, who is adjacent, who someone once met at a conference. None of that says whether their users are already asking for what you do, and the ones that were never a fit rarely say so. They just go quiet.
of technology partners stopped selling a vendor’s products in the past year without ever leaving the partner programme, in The Channel Company’s 2025 Partner Journey Study.
How discovr helps
Describe the partnership you want and the demand it depends on. discovr helps you find companies whose own documentation, changelogs and communities show their users already asking for what you do, with the context behind each match so you can decide who is worth the conversation.
Best paired with the rest of the motion
This is not a channel on its own. It is the research half of one.
- 01In-person events — turn up already knowing who is worth finding
- 02X and LinkedIn — automated outreach that has an actual reason attached
Start with the ones already halfway there
A platform whose own documentation makes your argument for you is a much shorter conversation.
The other 3